The Adventure Continues... 

K-Generation was founded in 1999 and we estimate that since then we have been able to serve over 10 million 16-26 year olds. Perhaps best known for working under the brand name Kikass, K-Generation has over the past decade earned an enviable reputation for developing and implementing highly innovative projects. We were the first charity in the UK to use online games as a means of communicating social messages. We pioneered the use of guerrilla and viral marketing and at our peak boasted a street team with over 1,000 members. In recent years we have also been at the forefront of bringing cutting edge training and coaching techniques to the youth sector.

The K-Generation team have been fortunate over the last 10 years to be able to work with some of the U.K.'s most respected brands including O2, Virgin, Levi's, Barclays and Channel 4. We have also supported and advised many government departments including the Home Office, HM Treasury, COI, the Cabinet Office and Downing Street. We have met and been supported by some incredible people and have had the privilege to advise and support industry and political leaders including Richard Branson, Anita Roddick, Ian Russell, Tony Blair and Gordon Brown.

  webbag2.jpg



 

Thanks2.jpg

Over the past 10 years K-Generation has continuously punched above its weight and we hope has contributed long-term to a number of positive changes within the youth sector as well as within the lives of those young people that we have had the privilege to serve.

In April 2008 Neil Almond, K-Generation’s founder and chief executive, was involved in a plane crash in Australia and, as such life events so often do, this experience created the opportunity to review the organisation’s successes and consider how best the individuals concerned could make an ongoing contribution to the social agenda that has always driven Kikass.

K-Generation has always been, at its heart, the sum of our people and the great ideas we've had for investing in the lives of 16-26 year olds; the organisational vehicle of a charity is nothing on its own without these. At the end of our review process, having looked at a number of different models and explored new leadership, it became clear that after 10 amazing years K-Generation had completed its mission. It is time to create a space in which the energy that first created K-Generation and the Kikass brand can be refocused into new and innovative methods for supporting the well-being and development of young people.

It is therefore with considerable pride and excitement for the future that our trustees and officers have chosen to close K-Generation as a charity during the year 2010/11. In so doing it is our hope that we will once again free the spirit that created and nurtured K-Generation and Kikass and create the space for new initiatives to be born and developed.

We are immensely proud of our accomplishments and would like to give our heartfelt thanks to all the individuals and organisations that have supported us in our mission over the past ten years; we couldn't have done it without you and have appreciated every second and penny you contributed. We would also like to acknowledge all of the incredible young people (some of them now not so young) that we had the privilege to support and work alongside; we bless you all on your paths and wish you even more extraordinary adventures now and in the future. We look forward to our paths crossing again. We have such incredible memories of the past 10 years and remain truly excited about the years ahead. Thank you for being part of the Kikass adventure; we hope we leave the world a little more juiced than we found it.

  
 
 

Much of the spirit of Kikass now lives on in the work of WHATEVER LIFE THROWS the new personal and professional development company headed by Kikass' founder Neil Almond and former Trustee Andy Cartmell. We're now a business rather than a charity, but don't worry we haven't lost our caring hearts, we still do everything we can to support young people and the professionals that work with them. So if you were upset at missing out on Kikass' NLP Practitioner programme or our other programmes then come along to WLT and I'm sure we'll find a way to help you get from where you are now to where you want to be (we offer skills-swap and huge discounts for our friends from the Kikass days).   
2XA_4779.JPG Money Mastery

The hugely popular Money Mastery has now come to the end of it's national run. It is however still available as an in-house course through WHATEVER LIFE THROWS. Also Kikass' former CEO Neil Almond and The National Youth Agency and are collaborating to produce a legacy document which aims to pass on much of the source material from the Money Mastery programme. 

WHATEVER LIFE THROWS also now runs an open course on debt busting and the psychology of money called BEYOND DEBT: FINANCIAL FREEDOM.  
thumbkiss.jpg Where are they now?

So if all the Kikass Crew have torn up their contracts, what will become of them? Are they ok, what are they up to, and what's the juicy gossip? And also what about all the other Kikass team members we've known and loved?

 
webbag2.jpg

So what if you’re a street teamer?

Ok, so the new deal is that sadly there’ll be no more of the project-based volunteering opportunities, computer games, websites and stunts you knew and loved.  

 

But you know what? We couldn’t top the ones we did anyway – we know you’ll agree they were and are memorably genius. But don’t cry or feel like we’re abandoning you. The spirit of Kikass and the team will always be here for you and much of our energy has now been taken on by WHATEVER LIFE THROWS. So if you have a question, need a reference or some coaching advice, or – better still – wanna come and play, get ‘at cause’ and support us with your skills, contacts and ideas, you only have to ask. Bless you and thanks for sharing our journey – it’s been a ride.

 
 

 
 
© Kikass